I have broken the Assessment brief from last week down into 2 Assessments.
Assessment 1 will focus on step 1 – your research and establishing your target audience.
Assessment 2 will focus on step 2 – designing an e-learning concept (game) and documenting the idea in a paper-based format. Paper-based means that you will create the design and planning of the e-learning resource without the actual final product. You may do this as a PDF.
In groups of three develop an E-learning resource that allows local prep children to improve their understanding of the English Alphabet (primary aim of project). The tool should allow the children to have as much exposure to the letters as possible. You will need to develop concepts that explore letter recognition and recreation.
The secondary scope of the project is for the children to learn to type the letters in a QWERTY keyboard.
You are required to team up in a team of up to 3 students. There is the option to work alone, but you need to inform me and get confirmation. If your name is not in the list below you need to inform me about the people in your team. Send a message to this blog with names of all the team members.
Teams so far:
Lucine Y, Fatma Y & Benan Ü
Justin A & Joe W
Berna K, Emel & Naşide S
Michael T & Tim B
1 – Establish Your Project
Read the assessment task fully and write in one or two sentences: When do you know that the E-Learning resource is complete? When do you know that this project is finished?
This will help you establish clear boundaries for your project – for any project and you will know when you have finished.
2 – Establish Your Target Audience
Write a extensive description of your Primary Target Audience as well as your Secondary Target Audience.
If your Primary Target Audience is the user group of your product (students), then your Secondary Target Audience would be a related group of people (friends of the school children), who could be a user group or maybe a provider of the service (eg teachers) or a group that is interested in the well-being of the school children (eg parents). I would focus on the teachers and other staff at a school, they would be involved in the purchase of the product.
3 – Learner Needs Analysis
Write down the needs of your target audience? Start this point of with the desired outcome: what does the learner need to learn? After establishing this you can look at what the target user will need to be able to learn.
This is a good point to brainstorm. What is it that you need to expose your learner to?
4 – User Experience
In a paragraph describe what user experience you are designing. What will the child playing the game experience? What emotions will the user go through? What emotions will your user not have?
You could aim for a user experience that is fun or interesting, you could say that the experience may be challenging and the learner will always feel like he or she needs to think and try things out before achieving success. This could result in the learner feeling more engaged and claiming the acquired knowledge.
5 – Platform
Specify the delivery platform, eg using web-based delivery, using computer based delivery, using tablets or mobile phones, a console, etc. The operating system would be another aspect here: use of IBM-based Windows 7, 8, Mac-based OS, Android, Linux, Open Source…
Add a minimum 1 sentence describing benefits and short comings of a specific system, software, delivery platform (eg using Flash has the disadvantage that it is rejected by Mac operating systems and more and more by Android.
6 – Research of existing E-games
Collect research on existing e-learning games for your target audience. List a number of websites and available games on the platform of your choice. Take screenshots or find images on Google or other search engine.
Describe your favourite 3 sites / favourite 3 e-games. Describe what you like about each (graphics, game play, actions)
This project needs to be submitted in digital paperformat, either as a PDF, PowerPoint presentation or a Word document.
Good Morning! Photo: wallyir, from: morgueFile.com
Setting the grid up.
I Want You – Emily Strange, The lovable Emily Strange came to life in 1991, designed by Nathan Carrico for Santa Cruz Skateboards. She is referred to as a counterculture icon. I would just call her a sceptic. Image found at: Kollectable Kaos
Table of Content from Textbook – This design lends itself to an interactive use – found at: Smashing Magazine (click image for inspiring article on table of content design)
Text and Shapes – This design lends itself to an interactive use – found at: Smashing Magazine (click image for inspiring article on table of content design)
Screenshot from What’s Your Story by Joyce Hostyn
‘For Great Road Trips: Switzerland’ Poster by Herbert Matter in (Swiss) International Style – Source: http://swisstype.wordpress.com/work/
A Beautiful Piece by Aerosol found on his Facebook
Photo by mcconnors on morgueFile
Text-based Table of Content – Very Graphic and Black and White- found at: Smashing Magazine (click image for inspiring article on table of content design)
Photo by Seemann on morgueFile.com
Photo by mconnors on morgueFile
Illustration: Jamie McKelvie – Art Brut Record
Image from morgueFile by lemai13
Courtesy of The Art of Mass Effect Universe’, 2012
Work by Justin Anderson
Photo by omdur on morgueFile
Text and Shapes – This design lends itself to an interactive use – found at: Klafferty.com
From ‘Henri’s Walk to Paris’ 1962 – children’s book by Saul Bass Found at: Brainpickings.org
Experimental Photomontage by Robert Heinecken
Couple found at http://frenchbydesign.blogspot.com.au
Illustration by Tavis Coburn found on DzineBlog.com
Photo by clarita on www.morguefile.com
Example of applied changes
Illustration: Tavis Coburn – Illustration for for an article predicting trends in Apple’s mobile strategy. Found on: TavisCoburn.com
The gentle curve of the river and the light green tones of the grass give this image a calming feel. The montains and the clouds have a less calming effect. Image: courtesy of Icon Photography School – http://www.photographyicon.com/line/